Two decades of leadership experience distilled into one field guide
Why This Book
The Espresso Shot
“The code is getting smarter, but the ‘Gravity’ of human command is drifting into space.”
— Taylan & Shailesh, Starbucks Bellevue
This book started over a couple of espressos at a Starbucks in Bellevue — Seattle, the city where Starbucks first brewed, and now the global headquarters for Amazon and Microsoft. The unofficial “Silicon Forest” of the world.
Taylan and I were taking a breather from a messy customer automation project when we overheard young professionals at the next table talking about changing the world with Generative AI at lightning speed. Naturally, we opened ChatGPT to see if it could solve our project’s current headache. The results were… mixed. One suggestion was obvious, the second was totally impractical, and the third was just plain wrong.
We tweaked the prompt and tried again. This time, it suggested exactly what we had already been discussing — we’re convinced it was eavesdropping on us.
But that moment gave us a much bigger lightbulb: even in a city defined by tech giants, there is a massive gap. The technology is moving at warp speed, but the leadership required to keep these projects on track hasn’t quite caught up.
Watching talented leaders become irrelevant not from lack of effort, but from lack of a clear leadership identity in the age of AI.
Business books covered AI strategy. Psychology books covered leadership. No one was bridging the two with practical, field-tested frameworks.
From boardrooms in New York to operational hubs in Singapore, the pattern was universal: AI was exposing leadership gaps that had always existed but could no longer be hidden.
Behind the Pages
From a shared OneDrive doc to a published book — an 18-month journey across continents, classrooms, conversations, and code.
Sep 2024 — The Seed
Over coffee at a Starbucks in Bellevue — the Silicon Forest heartland of Amazon and Microsoft — Taylan and Shailesh open ChatGPT mid-project, get three mixed answers, and have the lightbulb moment: the technology is racing ahead, but leadership hasn’t caught up. That conversation became a shared OneDrive doc. That doc became this book.
Nov 2024 — The Preparation
Both enrolled at Stanford to learn the tricks of the trade — a course on book writing. Learning the discipline of the craft before putting a single chapter to paper.
Mar 2025 — The Research
50+ research papers and interviews with leaders across industries and geographies. Three recurring archetypes emerge: the Amplifier, the Adapter, and the Avoider — the DNA of the L1/L2/L3 framework.
Jun 2025 — Stress-Testing in the Field
Ideation sessions, Otter.AI capturing every spark, and all the tools to put ideas into words. Bob and Alice are born — two archetypes who would bring the framework to life on every page.
Sep 2025 — Manuscript in Motion
Microsoft Word, Notion (research), Perplexity, ChatGPT, Google, Grammarly (the grammar police) — and our editors at Lincoln Publisher, NY. Every chapter was written, challenged, rewritten.
Apr 2026 — The Launch
Final manuscript. Design. Podcast. The assessment app. The website. Now in your hands.
Our Toolkit
The tools that powered our research, writing, and launch.
Research & Structure
Our entire research database, interview notes, and chapter outlines lived here. The backbone of the manuscript.
AI Writing Partner
Used for research synthesis, exploring counterarguments, and drafting section structures. A true co-thinker.
Ideation & Review
Stress-tested frameworks, generated alternative perspectives, helped us find blind spots in our arguments.
Deep Research
Real-time research and source verification throughout the writing process. Invaluable for fast, accurate fact-checking.
Collaboration
Docs for co-writing, Sheets for tracking research sources, Meet for weekly author syncs across time zones.
Visual Frameworks
Every visual framework in the book was designed here first. The L1/L2/L3 model map, the Gravity Wheel — all Miro.
Polish & Clarity
Final pass on every chapter. Ruthless about clarity, readability, and eliminating jargon.
Research Network
Direct access to thousands of leaders for informal research conversations, feedback on early frameworks, and community building.
A Personal Note
We didn’t set out to write a business book. We set out to answer a question that kept us up at night.
The leaders we admired most — the ones who made rooms feel different when they walked in, who inspired loyalty without demanding it, who navigated uncertainty with quiet confidence — they all had something the rest were searching for. We called it Gravity.
This book is our attempt to bottle that quality. To give you a framework for finding your own gravitational center before the next wave of disruption arrives. Because it will arrive. And when it does, no AI tool will save you. Only your gravity will.
— Taylan & Shailesh